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The week will feature a coordinated programme of engagement between regulators and the industry, as well as public education and digital awareness activities.

Peter Kesitilwe, CEO of the AiA, said the industry’s growth must be matched by a stronger focus on player protection, highlighting the need for greater collaboration between regulators and operators.

“As Africa’s gambling industry continues to grow, player protection must grow with it,” he said. “Africa Safer Gambling Week brings regulators and industry together around a shared commitment to safer gambling and stronger consumer protection.

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A third arbitration produced another award worth nearly $1.3 million, taking the amount Laos is seeking to more than $5 million.

Seven years later, Laos says it is still trying to collect.

That effort has led the government to Baldwin, Scott, and Bridge Capital, even though none was personally named as owing the money in the arbitration awards.

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“[But] part of that was some sweepstakes operators, and I think that market became a bit more uncertain compared to when they started to look at those kinds of customers. And then they also had, they called it a tier one customer I think in Brazil, which was supposed to launch in early 2026, but then they decided not to enter that market. So I think they had some opportunities that did not end up as expected.”

While Ahlberg explains GiG is experiencing B2B headwinds, he also views the 888Africa deal as an opportunistic one. This is confirmed by Richards, who describes the acquisition as a “targeted, opportunistic move” with “compelling” economics.

In its currently ongoing takeover of Evoke Bally’s Intralot will retain the remaining 20% of 888Africa and will stay active in management.