Pinup Girls

About Pinup Girls

“There are about 70,000 ads every single month for illegal operators or offerings – and there’s only two or three thousand from the legal market. It’s really unbalanced and they should regulate more.

“As a trade organisation we are trying to work together with our regulator because we feel that we have a shared interest of getting a good legal market. And of course we’re talking to politicians to do something about putting illegal operators on notice. I think it is really positive at the moment in the Netherlands that the operators have really teamed up,” Petra continues.

Notably, she says competing with each other is not important at the moment, as working to fight the black market serves a bigger purpose.

About Pinup Girls

The upgrade adds fireworks that celebrate Dorothy’s originally intended exit home, safely heating the air between the seats and the screen as the hot-air balloon lifts off without her. (Sorry, did we really spoil that for you?)

Fire was already in the building. Columns of flame rose during the Wizard’s lion-terrifying chamber scene, and will continue doing so.

Foam fruit has fallen from the rafters since opening night. People take them home and sometimes sell them for $20 a pop on eBay. The upgrade now is that they smell like apples.

What is Pinup Girls?

The partnership also plans to analyse operational data, develop pilot programmes and construct a model for national deployment.

A systemic policy cooperation mechanism is expected, targeting youth gambling prevention and student safeguarding. Rather than implementing short-term campaigns, the focus will be on embedding gambling prevention into everyday school routines. 

It will include combining restrictions on smartphone use with engaging RAS activities to effectively block and fill the time students might otherwise spend being exposed to gambling content.